That is something we hear from time to time, or at least a variation of that phrase. Why do people feel that way? Well, insurance is not something you can touch, feel or smell – like a new car. It’s not something that fills all your senses, like a walk on a beach. It certainly does not evoke a warm and fuzzy feeling, like a great song or movie! So what is insurance, at its most basic? At State Insurance we believe it is the thing that allows you to leave home in the morning and get behind the wheel of your car and not worry about what may happen to your house during the day, or how you will fix your car if you suffer a loss. If you own a business, insurance provides the means for you to borrow money from the bank to start or expand your business, protect your employees if they are hurt at work and pay for things that may go wrong with the products you sell or make. Perhaps you don’t think of it this way, but insurance allows you to sleep well at night, knowing that if something terrible happens to you, your family or your business, you will have a lifeline and a way to be made whole again. Maybe it is easier to think about insurance as a savings account. There are very few people that can absorb a major financial hit, and be able to pay for it out of pocket. Paying for a $200,000 fire loss, or a $100,000 auto accident, or an unexpected end to family income is not something that the vast majority of people can afford to pay for. But, like a savings account, you invest every year and when you need it most, insurance can be used to pay for those major events that can have a catastrophic impact on you, your family or your business. OK, maybe it’s not for you to love insurance, but we do want to help you understand insurance and how it helps to protect you for all that you’ve worked for. Our goal is to help de-mystify the terms and make things easier for you. As a trusted advisor, we give you the power to choose what’s right for you.